PAGCOR's New Logo is Trending, Costs 3 Million Pesos - Netizens Report


The Philippine Amusement and Gaming Corporation (PAGCOR) recently made headlines with the unveiling of their new logo, a symbol of their commitment to evolving their brand image. With a reported cost of 3 million pesos, the new logo signifies the importance PAGCOR places on investing in professional logo services to enhance their brand identity.

A mixed reactions from netizens about the said logo and claim that it's overpriced. "3 Million for that logo is too much and the logo itself is s***". The new logo was made by PRINTPLUS GRAPHIC SERVICES.

Why do Pagcor created new logo?

Creating a logo that resonates with the target audience and effectively communicates a brand's essence requires a comprehensive understanding of design principles and the organization's values. Professional logo services employ talented graphic designers and branding experts who work closely with the client to understand their vision, values, and target market. The cost of 3 million pesos ensures that PAGCOR's new logo received meticulous attention to detail, ensuring that every element aligns harmoniously with their brand identity.

Strategic Brand Positioning:

Investing in a new logo is more than just a cosmetic change; it is a strategic move to position the brand effectively in the market. PAGCOR's decision to allocate a substantial budget for their logo services indicates their dedication to maintaining a competitive edge and staying relevant in the gaming industry. The updated logo represents their commitment to innovation, customer satisfaction, and responsible gaming, allowing them to connect with their audience on a deeper level.

Design Process and Creativity:

Crafting a compelling logo involves an iterative design process that includes brainstorming, sketching, refining, and finalizing the concept. Design agencies leverage their expertise in color psychology, typography, and visual storytelling to create a logo that captures the essence of the brand. The 3 million peso investment for PAGCOR's new logo encompasses not only the creative process but also the extensive research, market analysis, and refinement required to create a visually stunning and impactful emblem.

Quality Assurance and Scalability:

Professional logo services go beyond the creation of a single logo. They ensure that the final design is versatile and adaptable across various mediums, including print, digital platforms, and merchandise. With a significant investment, PAGCOR can expect a logo that is not only visually striking but also scalable, ensuring its longevity and effective use in various marketing campaigns and brand touchpoints.


PAGCOR's decision to invest 3 million pesos in their new logo exemplifies their commitment to enhancing their brand identity and market positioning. The logo's creation involved a comprehensive design process, incorporating creativity, market research, and strategic brand alignment. By embracing professional logo services, PAGCOR demonstrates their dedication to staying competitive in the gaming industry, connecting with their audience, and maintaining a strong brand image. With their new logo, PAGCOR is poised to make a lasting impact and reinforce their commitment to excellence in the gaming and entertainment sector.


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